The lifestyle store showcases curated work by artists and artisans from across India.

Parra, the newest address for luxury living and quaint cafes, is now home to the hippest new place in north Goa – lifestyle store Siroi – that combines deep immersion in Indian craftsmanship with a keen eye for contemporary designs that will seamlessly merge into any modern home.

A personal project of lifestyle consultant Sapna Kabra, Siroi is named after a very rare lily found only in Manipur in northeast India, a reflection of the rare talents and collections found at the new store. This bouquet of traditional, handmade lifestyle products from across India finds itself showcased in a century-old heritage home in a typical Goan village, each working beautifully to elevate the elegance of the other.

Kabra’s dream was to create a platform where traditional and contemporary art and artefacts from across India can be brought under one roof to find their final abode in a modern home. She said, “As an artist and art lover, it was difficult to miss the diversity of art while travelling across India. Each region brings with it a unique expression of beauty. Many fabulous creations by Indian artisans do not get the appreciation they deserve. This inspired us to come up with the concept of setting up this space where art from across India can be appreciated by art lovers.”

Artists who are currently being showcased at Siroi include Vinay Mhabrey, Carice Vaz, Alok Sukla, Hrishikesh R Begudri and clay artists including Veronica and Lavita Nazare. Exquisite pieces of clothing are also on the racks including jamdani by Surabhi Raj, party shirts by Mayu Kothari, funky shirts by Kukoon, tunics and dresses by Beetroot, cord sets by Kokoro and organic cotton dresses by SNV. Among these are gorgeous beaded jewellery pieces, curated home decor, bags, shawls, shoes, and more.

The home all of these unique collectables are showcased in is art itself. The old heritage place – once owned by the Miranda family – and the forgotten stories of its past were brought back to life with the restoration and design talents of Alinto Coelho, and its old walls, gorgeous windows and little nooks have thrown their arms open wide to this diverse collection of beauty curated by the Kabras.

Siroi Goa is located at H No 80, next to the Ganesh temple in Parra, North Goa.

Contact Number: 9850671617

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Author: Planet Goa Team
For us at Planet-Goa, our team is driven by that feeling of exhilaration that one gets when discovering that something ‘unique’ and ‘new’ about Goa for our ever-so-discerning readers.

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